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| | | Supposedly developed in 2001, Google bombing has proved to be an effective part
of successful search engine optimization.
This is largely due to the fact that
both Google and more recently Yahoo! have attached much importance to a
website's anchor text (see
Anchor Text article on this site).
You can use Google bombing with great effect when exchanging links with other
sites.
Simply supply them with the HTML code, containing your descriptive anchor
text, and hopefully they will add it to their sites unchanged.
It is important to note, however, that you should not make your anchor text
identical in all your links as the search engines may flag your site for using
'Artificial Link Structure'.
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